About Us
Artaal Valley Ltd is a Saudi-owned company specializing in the distribution of premium automotive lubricants and spare parts. With deep roots in the local market and a strong entrepreneurial background, we deliver best-in-class service to partners across the Kingdom.
Our external sales team is trained to identify customer needs, offer technical support, and build long-term trust through transparency and excellence
OUR MISSION
Our mission is to deliver high-quality automotive solutions that protect vehicles, enhance performance, and eliminate risks associated with counterfeit or low-grade products — all while upholding our core values and preserving the trust of our partners.
Our Vision
Our vision is to protect personal safety as a fundamental right for all, and to actively reduce road-related fatalities across the Kingdom. We are committed to minimizing accidents and injuries by providing a wide range of high-quality, efficient, and reliable automotive products — mitigating the risks posed by counterfeit or low-grade alternatives.
OUR VALUES
• Integrity – We conduct business with honesty, transparency, and respect.
• Quality – We deliver products that meet global standards and exceed expectations.
• Safety – We prioritize human life and vehicle protection in every decision.
• Trust – We build lasting relationships through consistency and accountability.
Strategic Partnership with ABRO® Industrial Inc
As the exclusive agent of ABRO® Industrial Inc in Saudi Arabia, Artaal Valley maintains a direct and trusted partnership with one of America’s most respected manufacturers of automotive and industrial solutions. All ABRO® products we supply are manufactured, filled, and packaged in the USA, then imported directly to our clients — without any repackaging, modification, or substitution outside the United States.
This strategic alliance reflects our shared commitment to authenticity, performance, and long-term value.
- Our dedicated team is focused on fostering long-term, trusted partnerships and providing personalized service that supports our clients' success.
Proudly American. Globally Trusted.
Founded in South Bend, Indiana, ABRO® Industries has over 85 years of global leadership in high-performance automotive care, embodying the spirit of American excellence.
With a legacy built on trust, innovation, and uncompromising quality, ABRO® products are now trusted in more than 175 countries worldwide. From engine oils and lubricants to performance enhancers and maintenance solutions, ABRO® delivers reliable products that meet the needs of professionals and car enthusiasts alike.